Video On Demand ( VOD)is a way for people to get access to videos online. Netflix is an example of subscription VOD (SVOD). iTunes is a transactional VOD (TVOD). There are all sorts of models for running a VOD service. You can start your own video on demand service if you want to make content and sell them online. Starting a VOD service is really easy and doesn’t need any technical skills. There are so many providers that help you to create your own VOD website. You can design your website as the way you like and get your VOD website ready to use. You just have to create your content and upload your videos.
• First of all, you need to choose a business model. There are two types of models Subscription and Transactional model. In the Subscription model users can get access to plenty of videos by paying a small recurring fee on a weekly, monthly or yearly basis. In the Transactional model, the user pays a fee for a video or a package of video. You have to choose your model according to your type of content. This gives you control over your pricing, giving you the power to make the money you deserve.
• Once your site is made, all you need to do is update it with new videos on a regular basis. The more content you have on your site, the more likely people will stop checking your site. Today the viewers want variety in everything. They want to watch more and more stuff. So if you will provide a good variety of content the viewers will surely come to your site and will become your long time customers.
• You also need to promote your site, because we know in this time of tough competition business only grows when you promote it properly. So to promote your business you need various strategies. Using social media sites, sending emails, ads on YouTube etc. can help you in promoting your business.
After reading all the ways you might be thinking that this is an expensive process but trust me it is not. There are plenty of providers who help you to build your business in very cost-effective way. They give you many affordable options. When you are comparing VOD Solutions, make sure to find an affordable one. Check their fees and choose the suitable one to grow your profits.